AI Insights · Timothy · July 2025
Top 5 Educational Games Performance in the UK for Q2 2025
Discover the performance trends of the top educational games in the UK for Q2 2025, including downloads and revenue insights from Sensor Tower.
In the second quarter of 2025, the educational games market in the United Kingdom showed diverse performance trends across various applications. Here's a detailed look at the top five educational games based on Sensor Tower's data.
Minecraft Education saw a consistent number of downloads with a peak of approximately 11K in mid-April, followed by a gradual decrease to around 7K by the end of June. The app maintained an average of over 30K weekly active users throughout the quarter.
Kids Learning Games - Kiddopia experienced a steady increase in weekly revenue, peaking at $13.9K at the end of June. Downloads reached a high of nearly 10K in late May, while weekly active users steadily increased, peaking at about 91K in early June.
Lingokids - Play and Learn showed stability in revenue, with a slight peak of $40.5K at the end of April. Downloads started strong at 9.3K in mid-April but tapered to about 4.7K by the end of June. Active users decreased from 18K to approximately 14K over the quarter.
Keiki Learning games for Kids had varied weekly revenue, reaching a high of $15.7K in mid-April. Downloads decreased steadily from over 7K to about 4.4K by the end of June, while active users remained around 30K throughout the quarter.
Bebi: Baby Games for Preschool maintained a stable revenue stream, peaking at $7.6K at the end of June. Downloads showed a slight decline from 5.6K to approximately 4.6K, with active users hovering around 18K.
These insights highlight the varying dynamics of the educational games market in the UK. For more detailed analytics and trends, visit Sensor Tower.
